FireUp Online clients that have had the complimentary analysis done for their business understand how powerful this tool is. The one thing I always hope our clients take away from the presentation of their analysis is the importance of implementing a multi-layered strategy.There is no doubt that the first and last thing you think of when it comes to the online needs of your business are search engine results. First-page discoverability. Better yet…being first on that page! But how do we get there?